Insta360 has spent years making cameras that spin, fold, and stitch. The Luna Ultra is something different. It's a direct shot at the compact gimbal market that DJI has effectively owned since the original Osmo Pocket launched. And the timing couldn't be better for Insta360.
The Luna Ultra arrives with one key structural advantage in the US market beyond its feature list: it's actually available. New DJI products have been locked out of the American market since the FCC blocked the company from receiving equipment authorization in December 2025, the single biggest commercial tailwind any competitor in this category has had in years.
What the Luna Ultra Actually Offers
The system is a Leica Summicron lens paired with a 1" 8K sensor, plus a secondary telephoto setup using a 1/1.3" sensor and F2.0 aperture, covering five focal lengths with up to 12× zoom including 6× lossless.
That dual-lens arrangement is something the DJI Osmo Pocket 4 - which sells for around $449 - simply doesn't offer, and there's no equivalent detachable screen either.
Video maxes out at 8K30fps with Dolby Vision and 10-bit I-Log for post-production flexibility, with up to 14 stops of dynamic range to hold detail at both ends of the exposure range. Still shooters get 37MP UltraPhotos and 200MP Scenic Panorama capability.
A PureVideo Mode handles low-light situations, reducing noise and lifting brightness and detail up to 4K60fps.
The standout physical trick is the screen. The detachable 2" OLED touchscreen doubles as a wireless monitor and camera controller up to 20 meters away, includes a built-in microphone for remote audio capture, and opens up solo shooting angles that would otherwise require a second operator.
Three-axis mechanical stabilization works alongside electronic image stabilization, while Deep Track 5.0 handles AI subject tracking with Auto Tracking, Active Zoom Tracking, Group Tracking, and Smart Framing.
On the color side, Leica's Natural, Vivid, and Chrome profiles are built in alongside cinematic filters, and the system supports professional ACES color workflows.
Built-in timecode enables multi-camera sync with editing software including Final Cut Pro and Adobe Premiere Pro.
For a 200-gram device, that's a genuinely professional-grade workflow checklist.
The Partnership Behind It
The Luna Ultra represents another stage in Insta360 and Leica's six-year imaging partnership, which now spans five co-developed products.
The camera was unveiled at Leica's headquarters in Wetzlar.
"Luna Ultra marks Insta360's arrival in the gimbal camera space, backed by the full strength of our imaging expertise. We believe this category is ready for a new standard, defined by smarter technology, stronger performance, and a more intuitive user experience. Luna reflects our vision for the future of gimbal imaging, built to help people capture what matters with greater ease, confidence, and authenticity," said Max Richter, VP of Marketing and Co-Founder of Insta360.
Leica's side of the table, Marius Eschweiler, VP of Business Unit Mobile at Leica Camera AG, added: "This launch represents more than a new product announcement. It reflects the shared vision and long-term collaboration between Insta360 and Leica, combining optical heritage with a new generation of intelligent imaging technology."
The camera ships with 47GB of internal storage and supports microSD cards up to 1TB, with Insta360 claiming four hours of battery life. The 1550mAh cell charges to 80% in around 23 minutes. At just over 200 grams, it's built to live in a jacket pocket, not a camera bag.
Luna Ultra is available now via the Insta360 Store, Amazon, and Best Buy, with some markets to follow later, priced at $769.99 in the US and offered in Cosmic Black and Stellar White.
That's a meaningful premium over what DJI's Pocket line has historically cost - but DJI's Pocket line isn't currently available to American buyers. Insta360 knows exactly what it's doing here.

1 day ago
20


